- POSTED: May 27, 2022
Shades of Color
Shades of Color is building an interactive, personalized virtual beauty marketplace to help beauty companies to promote and sell their beauty and personal care products to people of color struggling to find products that match their unique skin tone, skin conditions, and allergies.
Our personalized online marketplace creates a sustainable, simple, stress-free, educational & interactive shopping experience for people of color to buy beauty and personal care products the right way to address their unique needs. We take the guessing game out of buying beauty and personal care products by making the experience simple. We value helping our customers to build confidence in buying and using products from niche beauty brands that represent their culture and lifestyle. In addition, Our multi-sided marketplace supports niche beauty entrepreneurs and beauty companies by helping them directly connect their products to their true customers based on our beauty user’s personalized profile criteria.
Our Website is www.myshadesofcolor.co (can’t add below because it’s not a .com)
The Idea Bouncer:
- Tashara Earl
- PARTNER: WashU Skandalaris Center
- PROGRAM: BLACK FUTURES