- POSTED: October 26, 2021
NXTUP Marketing
NXTUP will capitalize upon a quickly expanding asset -social media accounts- and will leverage this asset to assist local-businesses i social media campaigns. 61% of instagram accounts have more than 10,000 followers, and most of ones’ followers are homogenous from both a geographic and a demographic perspective.
NXTUP will empower social media promoters to independently capitalize on their audience while giving local businesses a direct line into thousands of potential customers’ social media feeds. New brands to the NXTUP app will complete a profile detailing the industry they operate in, the demographics they hope to reach, and the method of promotions they are looking for. NXTUP will then assign a percentage match between every promoter and brand and all users of the app will be able to negotiate, send funds securely through escrow, and schedule promotions all through the app.
You are NXTUP.
The Idea Bouncer:
- Nathan Genstein
- PARTNER: WashU Skandalaris Center
- PROGRAM: Hatchery Fall 2021, Olin's Big IdeaBounce® (OBIB) 2021, SVC Fall 2021
- INDUSTRY: Other
- NEEDS: Market Analysis, Mentors, Product Development